Earth cups
OOH - on college campuses
Stadium Advertising
Target colleges with large sports programs while in-season.
The Only Planet
Convince college students to switch to Earth Cups from Red Solo Cups to have all the fun, without the plastic waste.
Plastic cups are a huge source of waste on college campuses, as they are used once and then often found scattered around bushes, in overflowing trash cans, or left behind at tailgates. Earth Cups are 100% compostable and biodegradable, making them the perfect substitution for Red Solo Cups. “The Only Planet” emphasizes the beloved social aspects of college that can only continue to happen if we can save our planet.
Art by Alex Germain
Copy by Lilly Gastis
MERCH
Beer Pong Tournaments
A series of beer pong tournaments in US college towns, all with the use of Earth Cups products. The winning teams receive the NFL tickets of their choosing and a free supply of Earth Cups.
OOH and SOCIAL
